Anyone out there got any data for organic and returning customers for month 1 to 12 of an Ecommerce site?
Appreciate that these figures are in a large part dependent on your content/SEO and retention strategies but any guidance on what could be expected in the first year would be much appreciated. I have pretty solid data for pretty much every other metric but for these two it's been almost impossible to find anything at all, irrespective of area of Ecommerce.
Some info on...
Organic & Returning Customers - first 12 months
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